Has your brand seen positive returns on Instagram? Is your Instagram following large enough to drive profitable traffic to your landing pages?
If you’re hesitating to answer, it’d be time to find out the way to get followers on Instagram. The larger your audience grows, the more opportunities you’ve got to interact with users and make unique experiences for them.
But sometimes brands take the straightforward answer when trying to urge more Instagram followers. Pay for likes and follower sites are everywhere, but we’ll be the primary to inform you organically building an audience will drive far better results.
Did you recognize that roughly 48 million Instagram users are fake? And since that statistic first started making the rounds, Instagram has been hard at work to place an end to fake followers once and for all.
This means regardless of what percentage Instagram followers you’ve got , if they’re fake, they’re not getting to your landing page, referring others to your site or making one purchase. That’s why it’s critical to specialise in building an authentic and organic audience on social media.
And we’re here to offer you 11 recommendations on the way to gain followers on Instagram:
1. Optimize Your Instagram Account
While you’re trying to work out the way to gain followers on Instagram, one among the foremost important steps is to possess your account fully optimized. Think of your brand’s Instagram bio because the “homepage” to your account.
instagram link in bio example
Without a bio, image captions, a correct username or profile image, how will people know the account belongs to your brand? It might seem silly, but many companies don’t fill out their bios or use a link to a landing page. This is your one spot to drive Instagram traffic to your site, so optimizing your account is important .
If you’re uncertain where to link, try marketing or product pages that relate to specific keywords, hashtags or campaigns on your Instagram account. Linking to your homepage is OK–but why not give users a cohesive experience when moving from your bio to a site?
Additionally, keep your username as search-friendly as possible. If your business name is longer, shorten it to something your audience would recognize. Don’t add numbers or special characters to your username.
2. Keep Content Consistent
The worst thing you’ll do when trying to urge followers on Instagram is to irregularly post content. If you’re lucky enough to urge users following you within the beginning, the last item you would like to try to to is make them forget they followed you within the first place.
To combat this, keep to a daily posting schedule. Typically, brands shouldn’t post quite a couple of times each day , but whatever your cadence, keep it consistent. Approximately 200 million Instagram users go online daily, so to cast your net even wider, try publishing a couple of times throughout the whole day.
In fact, our very own research on the simplest times to post to Instagram pinpoints the highest times to post for multiple industries, otherwise you can follow our research of the best times across all topic areas below:
Best times to post on Instagram 2020
Sticking to a schedule will assist you build a uniform experience for your followers and keep them within the know of your brand. But if you’re wondering how you’re getting to remember to publish at these different times within the day, we’ve got you covered with Sprout’s scheduling and optimal times features–read on for more details.
3. Schedule Instagram Posts in Advance
While the Instagram algorithm has changed to point out users more content they like, posting at the proper times can still give your posts more visibility.
There’s tons your brand can do, and now with Sprout Social, scheduling Instagram content is one among them. With our newest tools, we will help your brand schedule content through a simple process.
By scheduling content beforehand , your entire team can see campaigns and schedules more efficiently. It’s always smart to create out content beforehand and with our Instagram scheduling tools, you’ll reach your audience and maintain a uniform flow of content at the same time.
Sprout publishing calendar
You can also use Sprout’s patented ViralPost feature and allow us to do the work for you. ViralPost analyzes your own account’s engagement history and identifies the optimal times for you to post algorithmically.
Perfect your Instagram content plan with Sprout Social
In addition to scheduling an entire picture of your Instagram content calendar, Sprout offers even more features to perfect your brand’s feed.
Share IG-approved visuals together with your team using our Asset Library, or test out our grid preview feature to form sure every aspect of your presence is faithful your brand style.
Get a hands-on check out these features and more with a 30-day free trial of Sprout.
4. Get Other Accounts to Post Your Content
When you’re learning the way to get more Instagram followers, it’s important to understand the worth of your audience. The larger your follower count grows (organically), the more buyers and interested customers you’ll have.
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The best thanks to get customers to follow you is to urge ahead of them and be present. It’s critical to be present on your own Instagram also as others. Try sponsoring user-generated content to urge your brand in customers’ feeds. You can also hold Instagram contests to urge your brand bent a bigger audience.
Another way is to urge your handle ahead of a way larger audience. Try to work with larger Instagram accounts in your industry to share your content to their audience. And it doesn’t need to be only on Instagram.
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